ParkPost selects Pharos Mediator for better Avid and FCP workflow

July 24, 2008

Source: Pharos

ParkPost, one of Europe's most innovative post-production facilities companies, has selected Pharos Mediator to manage ingest and quality-control for its unique post-production facilities network. Based at the Mediacentrum in Hilversum, ParkPost is equipped with more Avid editing systems than any other single site in Europe and also offers Apple FCP and Adobe Premiere. ParkPost customers can link in via subscription to an optical-fibre network extending over 100 km from the Mediacentrum. Up to 120 editors can simultaneously sign in and operate full editing systems via a Park Post terminal located at their own premises.

"This new installation will add automated ingest and quality control facilities to the Remote Editing Service (RES) we offer broadcasters, programme-makers and independent post-production companies," explains ParkPost CTO Peter Bruggink. "The combination of Pharos Mediator workflow and transfer management will provide a high-performance media management and storage infrastructure. Each remote-access terminal will use a Mediator ingest interface and Mediator browse to offer clients full supervision of their upload and quality-control process. The system is configured to accept any SD or HD digital video and audio sources coming in from tape via the fibre-optic network as well as files from disk or RAM. Pharos Mediator is very intuitive to use and its web based user-interface is ideal for remote applications of this kind. Expandability was another key issue in choosing Mediator which will be scaled up in line with future business expansion. The workflow and architecture of Mediator are outstanding and we are only using a small part of its capabilities; in future we could add Mediator's compliance, promotions and approvals capabilities for any of our customers."

"This is an ingenious application of the Pharos Mediator content management platform within the post-production market sector," adds Russell Grute from Pharos. "ParkPost operates an impressive distributed service, providing its customers with best-of-breed editing tools, cost-effective storage and archival all in one package. The system will manage an average of 2 terabytes of new content per day, 365 days a year. ParkPost will use Avid Interplay to manage their Avid Unity ISIS and multiple archive systems. We will also be incorporating the Open Cube MXFTk toolkit into the Mediator system at ParkPost, allowing metadata to be manipulated quickly and securely, streamlining the overall ingest process further."

Pharos Mediator is a high-performance platform for media management and desktop workflow. Mediator offers greater efficiency in multi-channel, multi-platform and multi-site broadcast by unifying workflow and operations under a single enterprise with browse at every desktop. Mediator integrates library management, ingest, QC, compliance, post-production and playout providing end-to-end web based desktop operations.

Pharos delivers better workflow management to broadcasters and service providers in television, radio, IPTV and telecommunications. For 11 years Pharos has continually developed the unique Mediator, Playtime and Pilot desktop broadcast management solutions. Pharos solutions offer a next-generation platform to better manage multiformat content and enable rapid expansion in playout, presentation and publishing. Pharos software architecture, integration and support services enable disparate broadcast and IT processes to be unified across the enterprise.

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