IRIDAS Adds Real-Time RAW Support for DALSA Camera

March 30, 2008

Source: Iridas

IRIDAS, the industry leader in real-time RAW playback, today announced support for the DALSA RAW 4K format. This advance allows filmmakers using SpeedGrade to take full advantage of the pristine image quality of the DALSA Origin camera with instant real-time review, conform, re-framing, and grading of native 4K RAW footage. Unrendered RAW files offer more image data at one-third the size of an equivalent DPX file, greatly reducing throughput and storage requirements.

Recently employed by I.E. Effects in shooting a Motorola commercial with David Beckham, the implementation performed flawlessly. "We only had 90 minutes to shoot so we had to be use our time well. Knowing that DALSA 4K would give us a lot to work with in post, we did a lot of wide shots." said David Kenneth, producer and partner at I.E. Effects. "We were really impressed with the image quality of the RAW footage in SpeedGrade DI. The color range was excellent, which is great for grading."

"I have to say that SpeedGrade's new RAW support is huge for us at DALSA, and it’s huge for filmmakers, in that it empowers them to look at the best digital imaging possible on set," said Rob Hummel, president of DALSA Digital Cinema. "It makes the process so easy it’s scary! Not only can a cinematographer view shots immediately without rendering, but staying in RAW means that each 4K frame is just 16 MB. Combining this with the ability to apply creative looks non-destructively makes for a super efficient workflow."

"Everyone knows the DALSA 4K camera is the gold standard in digital cinema image quality," said Steve Crouch, director of IRIDAS USA. "But everyone also knows that 4K data requires powerful and expensive hardware. SpeedGrade's native RAW support lowers the hardware threshold significantly making the DALSA 4K workflow a realistic option for a much broader range of production budgets."

IRIDAS is the only developer offering live deBayering of all available RAW formats. Currently the IRIDAS SpeedGrade and FrameCycler applications support ARRI D20 RAW, CineForm RAW (used by Silicon Imaging and others), Phantom RAW, and WEISSCAM RAW, as well as DALSA 4K RAW.

Support for new RAW formats will be added as these become available. For more information, please contact IRIDAS at +49 89 330 35 142 or IRIDAS USA at +1 818 951-8927.

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