Box
Motion Adds FilmLight Northlight and BaselightSeptember
22 , 2010
Source: Filmlight Box, the New
York photographic studio founded by legendary fashion photo retoucher Pascal Dangin,
has purchased a FilmLight Northlight 2 film scanner and a Baselight EIGHT colour
grading system for Box Motion, its newly launched film services division, which
performs post production work for commercials and feature films.
Box
Motion has already used its new FilmLight systems to perform scanning and colour
grading for several high profile commercial advertising campaigns, including spots
for Levi’s and Prada. Additionally, Dangin personally used Baselight EIGHT
to perform colour grading and digital retouching for Restless, a new film from
director Gus Van Sant scheduled for release in 2011.
It marked the first
time that Dangin has graded a feature film. He worked with Van Sant and cinematographer
Harris Savides on the project. Dangin, who said that he has been preparing for
his company’s move into motion imagery for more than a year, observed that
he selected Northlight because of its superb scanning quality and chose Baselight
because of its unparalleled colour management and rendering power.
“I
studied the technology and felt very comfortable with FilmLight for several reasons,”
Dangin explained. “Their people are passionate about what they do and have
made a very precise and concerted effort to do the right thing.”
“Baselight’s
color module most closely resembles what I am used to in film,” he added.
“Baselight’s 4K capability is outstanding. From a creative point of
view, I need to play with color the way an editor plays with motion. I can’t
have rendering time. Baselight offered all the characteristics I wanted.”
Dangin added that he was also impressed with Baselight’s toolset, which along
with colour grading, offers the ability to perform sophisticated retouching, compositing
and visual effects functions. Dangin called Northlight’s scanning capabilities
“far superior to any other machine.”
“The range of the
scanner is superior to the range of any film,” he said, “so I know I
am covered for many years to come.” Dangin and Box are widely considered
the premier providers of retouching, printing and other photographic services
to the fashion industry.
The company’s clients’ include the
world’s top advertising agencies and fashion magazines, as well as photographers
such as Annie Leibovitz, Steven Meisel, Craig McDean and Mario Sorrenti. In addition
to Box Motion, the company operates a digital services division, Boxwork, and
a publishing division SteidlDangin.
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